“I am very pleased that DIENES has been awarded the German Brand Award,” says Supe-Dienes. “It shows me that DIENES, as a medium-sized company, is on the right track in terms of brand management as well as various innovation awards, and that we can continue to build on this in the future. Compliments to our team.”
In Berlin on 21 June 2018, the Managing Director of DIENES Werke für Maschinenteile GmbH & Co.KG Rudolf Supe-Dienes and Miriam Supe-Dienes (Marketing) received the “Special Mention” award of the German Brand Awards.
The “Special Mention” award recognises work for special aspects in brand management – an award that honours the commitment to the competitiveness of German brands.
DIENES was awarded the German Brand Award twice, firstly for the brand management of the DIENES brand in the category “Industry Excellence in Branding – Corporate Brand of the year Categorie Industry, Machines & Engineering” and secondly in the category “Product Brand of the Year” for the brand management of the knife holder series “DS”
Initiated by Germany’s design and brand authority, judged by a top-class panel of experts from the brand industry and brand science: the German Brand Award is the award for successful brand management in Germany. It discovers, presents and awards unique brands and brand builders – and not only advances the winners, but also their respective industries.
Only companies nominated by the German Brand Institute, its brand scouts and expert panels for the German Brand Award 2018 can participate in the competition. More than 1,250 submissions took part in this year’s German Brand Award competition.
DIENES is the market-leading supplier of knives, knife holders and robotic cutting systems for industrial applications. DIENES products are used in the roll-to-roll and roll-to-sheet processes. DIENES can look back on a company history of over 100 years. The company employs approx. 500 people. DIENES owns various national and international patents and is active in a wide range of industries. DIENES knives and knife holders are used to cut, score and perforate a wide variety of materials, such as packaging, labels, adhesive tape, battery foil, lithium-ion battery foil, nonwoven, cellulose, paper, sleeve paper, aluminium, carbon material, nappy closures and much more.
DIENES editorial team
